Mashable.com posted an article on five social media campaigns from the past year. They tell you what they did, what worked, and what flopped. Gap, Toy Story 3, AOL’s Lifestream, Starbucks and Mountain Dew are the five company’s they highlight and talk most in depth about. In the “Speed Round” They make sure they highlight a few more must talk about campaigns they left out of the main article. Old Spice, Google Chrome, The Last Exorcism and Ford made that list.
If your looking for your next idea to get attention for you company, involved with social media marketing or just interested in what others are currently doing in social media this article is a must read.
What social media campaigns do you think they missed? What lessons can a business learn from them? Share your thought by adding a comment below.